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Kylie Jenner is finding her popularity on social media is being tested as some followers accused her of “profiting off of the pandemic” with the release of her self-branded hand sanitizer.
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The 23-year-old lifestyle and beauty mogul announced to fans on Tuesday the launch of her new Kylie Skin hand sanitizer, which retails on her company’s website for $7, touting the product in a tweet as containing “80% alcohol, fast drying, and formulated with glycerin to prevent dryness!'”
Jenner’s mother, Kris Kardashian also plugged the spritz spray in a tweet, adding, “So many incredible benefits in this product.”
However, the launch didn’t sit well with some on social media and Jenner detractors took to Twitter to express their disappointment with the reality star and accused her of trying to cash in on the coronavirus pandemic.
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“Kylie really made kylie skin hand sanitizer…………. like ? Let’s profit off a pandemic,” one Twitter user wrote, while another added, “Wow making a buck off covid. Low.”
While Jenner had her fair share of critics, others came out in support of the make-up business owner and wondered where the vitriol was stemming from as Jenner had produced and donated sanitizer to those in need of it at the start of the pandemic.
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“Before she started selling the hand sanitizer she made it at the beginning of the pandemic and donated tons of it. Now people are giving her a hard time? People should get their facts straight first,” wrote one fan while another echoed the sentiment that they were even a recipient of one of Jenner’s sanitizers.
“Kylie donated a bunch of hand sanitizer to my hospital when the pandemic started!” wrote the fan – who shared a picture of themselves with the spray. “They came in handy when everyone was hoarding, Thanks Kylie!”